Retail

The online retailer founded by a former Amazon executive has completed it’s 4th round of funding raising $500M. Fidelity Investments led the latest round which values the company at $1.5B. So far, they have raised $720M over 4 rounds. U.S. e-commerce sales in November & December are expected to increase almost 14% this year to $79.4B, this critical period will be a stern test for the retailer to prove their valuation

Could the famous fights for bargains on Black Friday be a thing of the past? According to analysis from IBM, once again, online sales increased this year to $4.5B in the US where mobile accounted for 40% of all online sale, a 23.8% rise on last year alone. In the UK, Black Friday sales rose to 32% to $1.07B while there was a 9.6% decrease in footfall for traditional retailers